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The Dyldam Parramatta Eels are today pleased to announce gaming company has joined the Blue and Gold as a new commercial partner., which is the first community club-owned bookmaker, will be displayed on the back of the Eels’ playing shorts for the next three seasons commencing in 2016.

“I’m delighted to have join the Eels as our back-of-shorts partner for the next three years,” Parramatta Eels CEO Mr John Boulous said.

“It is further good news for our club ahead of the season kicking off tonight. We are excited to work together with our partners to increase the awareness and exposure of our brands nationally."

“We are so happy and proud to become the latest partner of the Parramatta Eels,” said CEO Ms Kelly Signell.  

“The sponsorship is the next step in our support of Greater Western Sydney and extends our strategic alignment with other community-minded clubs. We look forward to what looks like a very exciting season for both of our teams.”