The Parramatta Eels are proud to announce a new multi-year partnership with Taubmans, who will become the Official Paint Supplier of the Parramatta Eels.
For more than 100 years, Taubmans has been helping Australians create their dream homes through inspired colours matched with superior application, finish, durability and protection with a paint range designed for and proudly made in Australia.
The initial two-year partnership will see the Taubmans logo present on both the Parramatta Eel’s jersey bottom back and front shorts panel. Taubmans will also support the Club’s digital channels and game day experience with a key focus on member and community engagement through several activations to be announced over the coming weeks.
Taubmans’ ethos of being ‘in it together’ is demonstrated through the brand’s countless community donations, sponsorships and partnerships every year which is why the fit with the Parramatta Eels is so perfect. Together, Taubmans and Parramatta will work to paint the community blue and gold and inspire the next generation of dreamers and doers.
With the exciting addition of Taubmans the Parramatta Eels have now secured all available jersey assets which is representative of the strength of the Eels brand in Western Sydney and the opportunity it provides for commercial partners.
“We are thrilled to welcome such a strong brand in Taubmans to our Club and have already had a number of exciting conversations around their plans for the next two years. We look forward to working closely with the team at Taubmans to bring this vision to life” said Eels Chief Commercial Officer, Andrew Mikhail.
”Taubmans is extremely excited to join the Parramatta Eels as the Club’s Official Paint Partner, to support a team whose passion for performance and community values are so closely aligned to ours,” said David Nicholls, PPG Commercial Director, Architectural Coatings ANZ. “We can’t wait to get rolling with the Eels to kick off a stellar season together.”
The announcement of Taubmans continues a number of significant new sponsorships for the Club with the likes of McDonalds, Subaru, Macron & Gatorade all signing on for season 2021 alongside the likes of ActronAir and Lending Association who have both recently recommitted to the Club.
About Taubmans
Taubmans was created in 1897 by George Henry Taubman, a professional sign writer looking for a quality paint that met his standards for Australia’s unique and diverse conditions. He focused on creating the perfect recipe to make the best quality paint in the country.
Together with his brother and son, Taubmans was family-run until 1952 and has been part of Australian landscapes ever since. We’ve quietly been supporting the community by painting schools, hospitals, sporting halls and much more, always doing the right thing because it’s the right thing to do.
Today, George’s ingenuity and spirit lives on in every pot of our paint. Supported by PPG - one of the world’s largest coatings companies - we use breakthrough technology to bring to life our passion for high performance, quality products. Continuing our desire to protect and beautify the world.
Taubmans – transforming your world since 1897.
To find out more, visit www.taubmans.com.au/
