With locations in Western Sydney, Budget’s logo will appear on the back right of the NRLW playing shorts, celebrating a great connection between two proud organisations with strong links to the area and its community.
The partnership extends beyond the playing field, featuring LED signage across NRL and NRLW game days and match ball delivery on game day. In addition, Budget will play a vital role in supporting the growth of the women’s game by providing vehicles from their fleet to assist NRLW players relocating to Sydney.
Parramatta Eels CEO Jim Sarantinos said the partnership represents another significant step forward for the Club and for women’s rugby league.
“We’re delighted to welcome Budget to the Eels family. Their commitment to supporting our NRLW program, both through sponsorship and practical assistance for our players, highlights their genuine investment in the growth of the women’s game,” Sarantinos said.
“It’s fantastic to see a business with a strong local presence backing our athletes and helping us continue to build enduring community connections.”
Budget’s Managing Director Ben Cully said the company is proud to partner with the Parramatta Eels and make history with the first-ever NRLW back of shorts sponsorship.
“As a business with a long history in Sydney’s West, we’re passionate about supporting the community and empowering women in sport. Helping players settle in and get to training with ease is something we’re particularly proud to contribute to,” added Cully.
The partnership reflects the ongoing momentum and commercial growth of the NRLW, with Budget’s involvement underscoring the importance of local business support in driving opportunities for female athletes.
About Budget Trucks
Budget Car & Truck Rental is part of AvisBudget Group, a global leader in mobility and transport services, operating in 180 countries around the world. In 2025, Budget marks 60 years operating in Australia and is widely recognised as a leading brand, especially in the truck, bus and 4WD rental markets.
